When you’ve established a good foundation for your brand, it is time for you to take things up a notch and explore a whole new level. It is time for you to venture into National SEO.
National SEO is similar to Local SEO. I guess you can say that it’s Local SEO all grown-up. With National SEO, you take on a bigger, broader, and grander stage. This is when your brand has graduated from trying to rank niche and geographically specific keywords and start ranking broader and more general keywords. Now this may sound easy but in reality, this would entail a whole lot of work to do. Luckily, there are talented agencies like newyorkseo.services to take care of all this work for you.
Anyway, it is important that you understand how National SEO works first. As mentioned earlier, National SEO marketing has a broader approach to building your influence online. With that being said, we assume that you have already put in a lot of work locally. If not, we suggest that you take a few steps back and read our website’s section on Local SEO marketing. After all, the best time to initiate National SEO efforts is when you have successfully established your roots in the local market. Competing with other businesses on a national level is not going to be a breeze, you see. You will need a stronghold, a home base that will act as your source of admiration and support.
Once you get the local market all figured out, the next step is to widen your market reach. This is done by targeting less specific keywords or short-tail keywords as SEO professionals would term it. Short-tails are general terms for goods and services. It’s the umbrella word devoid of any kind of specificity. Examples are health care, ice cream shop, hotel, travel agency, etc. These are general terms with no geographical or adjectival association which means that you will not be competing with just hundreds or thousands of websites. When it comes to National SEO, competing alongside millions of other websites is a more plausible probability you would want to entertain.
However, despite being extremely tricky, it is not impossible to rank internationally – especially when you receive good help and guidance. This is the very reason why we SEO experts work day in and day out to refine our techniques and strategies. It is all to help you rank the SERPs and achieve dominance in your respective online industries.
National SEO starts with a thorough audit of your existing website (that is assuming you already have one). We do this audit completely free of charge so you don’t have to worry about costs at this point in time. This audit can help identify your website’s strengths and weaknesses and we would then devise an actionable plan to help you improve your website’s content and make it search engine friendly. What we offer is a guided process wherein you get to actively participate in your website’s transformation rather than just observe what we do from afar.
We pride ourselves in keeping our clients on the loop with whatever it is we’re working on in their website. We make sure that everyone is well-informed about the campaign’s progress and changes at all times – be it with Local or National SEO.
We understand that before you jump the gun, you would want to be as informed as possible. This is why we have enlisted some common questions we get from clients below in hopes that you will find answers to your inquiries there. If you still have questions about this service that you would want personally answered by one of our experienced professionals, you can always reach out to us via email or phone call. We’d be more than happy to hear from you!